Maui Jungle Juice
Brand Identity
Scope of Work
Maui Jungle Juice is a mobile juice bar rooted in a love of nature, creativity, and community. Founder Carly Gould wanted to create something that would connect people to nature and nourish them with fresh, local ingredients.
We worked together to design a brand identity that feels fresh, playful, and full of life, just like the island itself. Inspired by some of Carly’s favorite plants and ingredients, the visual system brings together hand-drawn botanicals, bold, juicy colors, and a grounded, approachable energy that reflects the spirit of the truck and the people behind it.
A brand rooted in nature, creativity, and connection.
Kind Words from the Client
Working with McKenna was extremely helpful from both an organizational and creative standpoint. Collaboration and feeling understood was really important to me when it came to my brand and McKenna delivered. She brought professionalism, care, and creativity in everything she did.
-Carly Gould, Owner