With the dream of turning her long-time passion into a full-time business, Natalie came to me ready to invest in a brand and website that felt thoughtful, professional, and true to who she is. After designing florals for a few weddings and spending years taking classes and refining her skills, she was ready to take the next step: creating a brand that would reflect her warmth, care, and artistic eye—and help her connect with the kinds of clients she loves working with. Together, we built a brand identity and custom Squarespace site that brings her vision to life and gives her business a solid, beautiful foundation to grow from.